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Scott Lindsay's Articles

  • The Fellowship of the Affiliate Revenue Program
    Perhaps one of the most moving moments in the Lord of the Rings movie series was when Sam looks at Frodo and says, “I just want to share the load” Sam knew there was a burden Frodo carried and he knew there would be grave consequences if the ring weren’t destroyed
  • Ecommerce and Customer Service
    I want life to be better for my family – I am an entrepreneur

    I like to dream big dreams and follow them – I am a maverick
  • Paid Surveys – A Presumptive Nirvana
    I have to admit I’m surprised to see so many articles expounding the virtues of paid surveys The presumptive belief is that paid surveys can manage financial concerns and provide stable and long term income
  • Internet Marketing For a Recession
    If for no other reason than I am a persistent observer of life I saw examples of recession marketing in the spring of 2008

    In other articles I have shared some of the reasons for recession marketing and how this form of marketing is different
  • List Building and Trusted Content
    Many businesses are moving into strong list building goals by altering their strategy for free information distribution This method asks the content seeker for what is presented as a fair and equitable exchange – information for information
  • Web Development – Cleaning House Never Felt So Good
    The more things change the more they change I know you’ve always heard that the more things change the more they stay the same, but it’s just not true in an online world
  • Auctions and a Living by the Bid Click
    Online auctions can be a business unto itself What I mean by that is that if you are skilled enough in the use of online auctions you can make a living from buying collectible merchandise and reselling it through an online auction
  • Video Marketing the Face of Trust
    Video is making a sizeable impact in trust marketing When you take the time to put together an auto-run video marketing message with a firm (but not forceful) call to action the visitor can experience a personal touch in your marketing message
  • Blogging and the Synergistic Network
    Did you know that there are businesses that will pay you to join them as a regular blogger Why would they do this
  • Internet Marketing and the Triple Satisfaction
    Who says marketing has to be boring One way to ensure that you have fun encouraging people to visit your site is to stop thinking about marketing in terms of traffic generation and think of it as a mechanism to share the passion you have for your creation and the knowledge of how to use that product with others
  • Internet and Business Online – Sick Leave
    Have you ever thought about what you will do when you need to take time away from your online business because you are ill Will your downtime result in a stumbling block to business
  • Product Launching – Keep Your Eyes Wide Open
    So you’ve developed a product and you have high hopes for the success of this venture Those who have tested the product love its design and function and you’re excited about what the future might hold
  • Web Design’s Presentation – Does It Matter?
    When you sit down to develop a web site there is much to consider For instance how do you envision your business
  • 10 Ways To Tell If You Might Be An Internet Marketer
    Everyone seems to have their own top ten lists and ways to tell if someone fits a certain description I thought I’d try my hand at a list describing an Internet marketer
  • Internet Marketing – Fueled Up And Mobile
    Internet marketing is a lot like trying to get a car to run Imagine an individual who has access to a rather large garage
  • Email Marketing And Paying Recipients To Read
    Email marketing has taken on a whole new dimension with the growing use of paid email programs

    The positive dynamic for business owners is that you are essentially guaranteed that not only will the recipient read the email advertisement they will also visit your site
  • Ecommerce And The Informational Internet
    Everyday there are those who will ask me questions like, “What’s on TV tonight” or “Do you know what the capital of Connecticut is
  • Security And The Family Internet Experience
    The Internet is all about freedom It is the freedom to explore, the freedom to learn new things and the freedom to pursue a business that can make money
  • Internet Marketing And The Infrastructure Perception
    I was reimagining my bathroom yesterday This daydreaming began with the belief that this project couldn’t be that expensive
  • Product Creation And The Informational Merchandise
    I have written several articles on the subject of product creation from the standpoint of a product that is tangible This article will deal with the subject of product creation that is not a physical manufactured good
  • Entrepreneurialism And Stained-Glass Journeys
    It is possible to become jaded when it comes to business You can see the best in people, but most of the time you only really pay attention to the worst
  • Entrepreneurialism And Mama’s Snapshots
    Mothers market the birth of their babies Dads are asked to call the grandparents, the aunts and uncles, the friends and extended family
  • Internet And Business Online – A Tale Of Cause And Effect
    In fond remembrance of primary school lessons with Dick and Jane I present this tutorial on cause and effect

    In preparation for this lesson we need to know that cause is an action that results in a movement
  • Internet And Business Online – The Art Of Reinvention
    When it comes to online business you should not be afraid to reinvent yourself

    There was a time when brand loyalty was common
  • Link Popularity And The Strategy Session
    What would you say if I told you that having a thousand backlinks to your site may not be enough to land your business site in the first page of your predominant keyword or search phrase

    Don’t get me wrong it may be close, but the point I want to make is backlinks to your site can do an effective job at boosting your site rankings, yet many business owners believe if they have a couple of hundred backlinks they may be on target for positive linking strategies
  • Internet Marketing – Don’t Be Afraid Of Your Message
    March 15th is Maple Syrup Day in the United States June 15th is World Juggler Day
  • Internet Marketing And The History Of Beefalo
    What happens when you are just too tired to keep marketing your website We all find ourselves at that place from time to time and it can be hard to simply muster the energy to think about marketing let alone do something special with the idea
  • Internet Marketing And Historic Hollywood Hints
    Online marketing could really benefit from a night at the movies

    For the sake of illustration let’s start at the end of this process and work backto the beginning
  • The Marketing Potential Of Paid Surveys
    No matter how I may personally feel about paid surveys they do have tremendous marketing potential When a company ventures into the field of online surveys they tap into the hope many have for a way to make quick money
  • The Euphoric Ecommerce Surprise
    Why would anyone intentionally start an online business

    Think about it, there are no guarantees, no standard perks, long hours, unlimited second guessing, an infinite amount of paperwork, quarterly taxes, ample opportunity to worry, supply issues, customers who may be unhappy and at the end of the day you may have worked for less than minimum wage
  • Entrepreneurialism And Sandwiched Success
    I love stories of how businesses got their start In most cases those stories are not based on an overnight success
  • Forums And Marketing Through Private Messaging
    From a marketing standpoint the use of personal messaging through a forum board can provide a positive return for a personal investment

    Many forums are well populated and provide a perfect opportunity for individuals to express various points of view and entertain input from members that can be located anywhere on the planet
  • Recession Resistant Marketing
    After September 11th, 2001 the mood of American consumers was somber The horrific wrinkle in our collective history had everyone pulling inward financially and a sense of fear gripped consumers for a time
  • Internet Marketing – Resting On Residuals
    Is there ever a time when you rest on the residuals of your business Some try and some are never satisfied with the result
  • Paid Surveys And Nefarious Publishers
    There is a publisher that indicates they give new authors a fair shake at a traditional writing contract This company promises royalties and insists their standards are high
  • Web Design And Low Fluff Tolerance
    There’s a part in the movie Chitty Chitty Bang Bang where Caractacus Potts, played masterfully by Dick Van Dyke, has the opportunity to visit with candy maker Lord Scrumptious about a treat he had invested purely by accident

    Lord Scrumptious appears in every way a very busy man and a rather no nonsense character
  • Internet Marketing Obsession
    For some entrepreneurs the idea of marketing can become something related to an obsession It is possible to take what are meant to be tools of the marketing trade and reforge them into something grotesque and deceptive
  • Social Affiliate Programs
    While I’ve written several articles on the role of affiliate revenue programs I haven’t broached the topic in the way I will be in this article

    A growing trend for non-profit or socially conscious websites is to manage affiliate programs to help spread awareness of their individual cause and provide ways for visitors to lend a hand
  • Traffic Building’s Top Ten
    Traffic building for your website is a primary directive Without traffic you have no potential for a conversion rate of any measure
  • PPC And Web Design
    If you are a website owner that allows Pay Per Click (PPC) advertising on your site, but there doesn’t seem to be much return this article will try to explain a few reasons why

    First, let’s review what PPC is for those who may be unfamiliar with the term
  • Search Engine Marketing – An Overview
    North American advertisers spend more than 10 billion dollars annually on Search Engine Marketing (SEM) This is one of the fastest growing forms of advertising and for some pretty significant reasons
  • Internet Marketing - How Does Your Garden Grow
    There once was a man who sold vegetables from his ample garden His son saw the hard work his father put into the produce and suggested ways to expand the garden with methods that would self-water the plant
  • Internet And Businesses Online – The Sticky Note Approach
    Imagine you’re house is on fire This is obviously distressing and you work to get your family out of the house and to a place of safety
  • Internet Marketing – Do You Trust Your Customer?
    A friend of mine recently bought a new-to-him car This gentleman visited multiple lots and encountered the frenzy of used car salesmen circling like sharks in blood-infested water
  • Paid Surveys And The Promise Of Paid Emails
    For the sake of argument let’s say I’m a marketing genius (hereafter referred to as ‘proprietor’) I want to make money, but I want as little overhead as possible and I really don’t want to assume a lot of risk
  • Podcasting And The Consumer Learning Curve
    Podcasting can be an easy way to reach out to entertainment consumers Most mp3 players have the capability of allowing each unique user to add the podcast to their player and then replace that podcast audio with whatever audio content they wish whenever they want to
  • Spam Blockers And The Average Consumer
    Spam blockers are absolutely essential to sanity in email correspondence Chances are pretty strong that if you have signed up for something online you will be barraged with emails
  • Internet Marketing And The Increasing Value Of Trust
    I’ve referred to something I call trust marketing several times in other articles I’ve written I think there is a more prevalent need for this type of marketing now then ever before in online business
  • Paid Surveys And Deceptive Advertising
    An announcement in 2008 that an online advertising and marketing firm would pay nearly $3 million in fines related to how they conduct some of their marketing campaigns should signal a cautionary tale for some paid survey sites

    After extensive personal research into the subject of these surveys I found several instances that were remarkably similar to the scenario that resulted in the fines that toped headlines
  • List Building And The Hard Sell
    Internet marketing has become a bit cutthroat in the way lists are built

    My best personal view on list building is through organic measures

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