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  • 5 More Ways to Make your LinkedIn Profile Work for You - When someone looks at your Profile, they'll decide whether to connect with you, hire you as an employee or for your services based on what they see there. Make it a good first impression, and make it compelling so that they contact you. People want to connect with people they know, like and trust. And they buy from and hire people they know, like and trust. Be sure your LinkedIn Profile shows who you are and that people can know, like and trust you.
  • 5 Ways to Be Found with your LinkedIn Profile - Your LinkedIn Profile is your presence on LinkedIn. You can't do anything in LinkedIn until your Profile is up. It's like your resume and your own personal Web page in addition to the Web sites you may have.
  • Take Days Off of Your Job Search - The economy and job market have made a sea change. Things aren't the same as they used to be. The marketplace has changed. The job market has changed. Now many more people are looking for the jobs that are out there. So it's critical that you stand out in a crowded market. If you do, you can take days off of your job search. LinkedIn is one of the best ways to do that and to be successful in finding a job. You can take days off of your job search when you use LinkedIn. The first step is to join LinkedIn and set up your LinkedIn Profile.
  • Benefits of Using LinkedIn for Your Job Search and Career Networking - If you are a business person and you are online, you have surely heard of LinkedIn. In fact, with 19 million users around the globe, the odds are good that you have already created your own LinkedIn account. What exactly is LinkedIn? It is an online network of people all over the world. While technically, it is one of many social networking sites on the web, LinkedIn is probably the best know and most widely used business networking site. Additionally, while it has similarities to well-known social networking sites such as MySpace, there are also fundamental differences that make it much more useful for business purposes.
  • What Is Linkedin Can It Help Me Promote My Website? - LinkedIn is a social networking website that is geared specifically towards business members. It enables users to build up a network of existing and new business contacts (called connections). However, it goes a step further than this. When you add a new connection, their connections and the connections of those connections will also be added to your network. This provides the professional business person with incredible scope to amass an impressive network of business contacts. Facts And Figures According to Wikipedia, LinkedIn has more than 20 million registered users and attracts over 3.2 million visitors every month in a total of more than 150 different industries. LinkedIn is more closely matched to offline business networking than virtually any other social networking website.
  • Linkedin Business Networking Online - LinkedIn is a massively popular networking website that is used by many industry experts to complete a sale, form a new partnership or working relationship, or get a new job. However, when compared to many of the social networking sites it is largely under utilized by those looking to promote their website or service.
  • Should Businesses Join Networking Sites Too? - Social networks are all the rage these days. There are all kinds of great networks on the net for those that are interested in connecting with others, seeing others, or simply being seen.
  • Job Search Tips: 5 Secrets to Using LinkedIn to Find Your Dream Job - Have you secretly been wondering what all the hoopla is over social networking sites liked LinkedIn...but been too afraid to ask? Or perhaps you are in the midst of a job search and know using sites liked LinkedIn should be part of your job search strategy....but you are not exactly sure how to go about it? If so, you are going to love these 5 easy tips for using LinkedIn to create powerful networking connections, brand your image and quickly get you noticed!
  • What You Don't Know About LinkedIn That Can Hurt Your Job Search - Many executive job hunters sign onto LinkedIn, look around, find others they know, add a few connections, and then... nothing. When questioned later, they'll admit that they were confused about the site's value, and therefore neglected to build connections or accept invitations. When my executive clients have went through this routine, I find that they usually didn't realize that LinkedIn is a hot tool for job search, with a significant effect on their success. LinkedIn, just by the measure of its internal tools and resources, is a great place to conduct an executive job hunt.

  • How to Create Your Own Real Estate Investing Institute? - Just imagine you had your very own real estate investing institute that cranked out deal after deal and deposited money into your bank account almost automatically? Writer Bernice Ross of Inman News recently ran an interesting article about the importance of social media in promoting property deals, and the same words of advice apply to promoting your real estate investing business. Ross specifically considered LinkedIn, a popular social media site, and found that it was a great was to generate referrals for helping build your real estate investing institution.
  • Career Success - Why They're Just Not That LinkedIn To You and What to Do About It - Not "feeling the love" that is supposed to come from networking on sites like LinkedIn? You're not alone! It's not easy to "get connected" successfully regardless of how many people tell you LinkedIn is the holy grail of professional networking. Here's how to minimize residual damage to your self-confidence and sense of worth when they're just not that "LinkedIn" to you. 1. It's Not Who You Know, It's Who Knows You! LinkedIn advises connecting only with those you know and trust. Which is great if you know a lot of people.
  • Web 2.0 Gen Y Social Media Tools And Toys Snatched By Older Kids! - Its said that Generation Y collectively invented Web 2.0 social media. Friendster came first but was replaced when Facebook unexpectedly took things to a new level. Everything changed. Offline friends were stashed away safely in one place online. Guys rummaged through networks to find the cute girls and photos from festivities, frolicking and football games were posted on huge pin up boards. It changed again. Second Life created a virtual world for people to stroll around with their alter egos, LinkedIn claimed shortcuts for older white-collar professionals and then Twitter blasted on to the scene. While Gen Y is still active, the real developers of the new web are older. And there are a lot of them. The new web is about spending a lot of your time online.
  • Get Job Search Results With Linkedin - Like most professionals, when faced with the task of finding new employment, you turn to strangers. You eagerly sign up with the giants of the internet; Monster, CareerBuilder and Jobs.com. You post your resume and you wait, and wait, and wait some more. The anonymous world of internet job sites offers a wealth of knowledge and enables you to broadcast your resume to a vast audience. However, while internet sites are becoming more effective in matching job seekers with employers, according to CNN.com most experts agree that networking is still the best way to find your next job. Ironically, in the race to attract notice from unknown HR associates, or worse, resume scanning software, as a job seekers you may be ignoring one of the most powerful items in your job seeking toolbox: Social Networking.
  • How to Create Your Own Real Estate Investing Institute - Part 1 - Just imagine you had your very own real estate investing institute that cranked out deal after deal and deposited money into your bank account almost automatically? Writer Bernice Ross of Inman News recently ran an interesting article about the importance of social media in promoting property deals, and the same words of advice apply to promoting your real estate investing business. Ross specifically considered LinkedIn, a popular social media site, and found that it was a great was to generate referrals for helping build your real estate investing institution.
  • D-I-S-C meets Social Networking - It's hardly a secret that explosive growth and accelerating popularity have become synonymous with social networking. More than a quarter million people join MySpace every day. In a single day, it has 4.5 billion page views. Facebook has over 200 million members, LinkedIn has nearly 40 million, and Twitter jumped from 4 to 17 million "tweeters" in just 3 months.
  • Using Social Media To Generate More Special Events - As the web becomes more competitive, how does your website get seen? How do you capture those customers out in cyberspace who are putting on social and corporate events? Back in the day when few event planners were on the web, my website got quite a few hits and the ratio to a viewing to actually contracting the event was extremely successful.
  • Using Social Media For Business—A Beginner's Guide - On the topic of social media applications, there seem to be three types of people: the super users, the avoiders, and the people that say, "I know I need to, but which ones and why?
  • LinkedIn Profiles and Your Executive Resume - What's the Difference? - There's no doubt about it: LinkedIn is one of the greatest job search tools available today. Not only can you "advertise" your availability and display career endorsements, but being viewable on LinkedIn is a boon to executive recruiters that may need your skills. However, building an effective online profile is something few people address in detail. You may spend hours preparing your resume, only to be confused about which components to use when building a Web presence. Here, I've outlined some key differences to be aware of when building both your executive career marketing documents and a profile that can get you noticed--and HIRED: 1 - Don't just dump your resume into LinkedIn without modifications.
  • How to network in the new now? - Production has always been a network-based business, except we didn’t say it like that until the new now. Back then it was “it’s not what you know, it’s who you know”! Same thing: knowing a lot of people is what networking is about. In fact, one expert suggests that 70% of media positions are filled from within someone’s ‘social’ network. There are two types of networks in the New Now: face-to-face local networks such as the MCA-I, Lions, Rotary, Kiwanis, Shriners, etc; and the online, ‘social media’ world of LinkedIn, Facebook and MySpace. Get involved in your industry If there is a local chapter of the Media Communication Association – International (MCA-I), join it. You should also consider joining the Digital Video Professionals Association (DVPA) for online resources.
  • Get the Most Out of Online Networking During Your Executive Job Search - By now, you may have heard of—-and even utilized-—online social networking through the various sites available to the technically savvy, including Plaxo, LinkedIn, Naymz, Twitter, FaceBook, Ryze, and a host of others. However, you may not have realized the intensity that using these powerhouses can have on your job search. To spell it out most succinctly, preserving job mobility, whether you're merely maintaining your professional value or actively seeking your next leadership role, is core to stayed employed in one form or another.
  • 5 Simple and Easy Ways to Use Facebook to Market Your Business - Facebook is another in a long list of social networking sites. There's MySpace, LinkedIn, Ryze, etc. Certainly too many to join and keep up with AND run your business at the same time. So what's a busy entrepreneur to do? I spent some time playing around on Facebook this weekend and wanted to share some of high impact, low effort ways you can easily market your business using it -- without a lot of time or effort: 1. Include your website/blog link on your Facebook profile page. By including links to your website and blog, you invite anyone who visits your page to quickly and easily visit your website, opt-in page, blog, etc. You can even include a screenshot of your website, blog or any other URL to give visitors a "sneak peek". I even link to my MySpace page. 2.
  • Your Internet Presence: Keep it Updated For Optimum Internet Marketing - Your overall internet presence is very important for driving traffic to your website in order to achieve your internet marketing objectives. Yet, as you increase your presence on social media platforms, article directories, HubPages, Squidoo, YouTube, etc. you may be sending out mixed signals if your profile on all these different locations isnt consistent with your website positioning -- your brand.
  • Social Networking: How to Make it Work for Your Business - It seems as though everywhere I turn I'm bombarded with information about some aspect of social networking -- Facebook, MySpace, LinkedIn, Twitter, Ryze, Fast Pitch...the list goes on and on. I've been quite slow to jump on the social networking bandwagon. I did create a MySpace profile about a year ago, and recently gave up on doing anything with it, as I wasn't seeing any results. My new choice in the social networking arena is Facebook, which is where my target market appears to be hanging out. Based on my use and evaluation of several of these platforms over the last few years, here's my synopsis of the 3 primary social networking sites important for online business owners: Facebook, MySpace, and LinkedIn: Facebook: This one is the current fad, with many people conducting teleclasses and coaching programs on how to best use it.
  • Networking Guide for Small Business Owners - Business networking for entrepreneurs is an art and a science. The trend of E Networking has also opened up a new online world of Mega-Networking. From the proliferation of social networking sites like Facebook to the more structured, in-person networking groups like Business Networking International (BNI), there have never been more opportunities for building your professional network. However, many of the tried and true “rules of engagement” apply, because, in the end, it’s all about relationships. With that in mind, there are three basic kinds of business networking: 1) Traditional networking – In-person meet and greets at professional events and meetings, etc. In addition to joining an association specific to your industry, check out your local Chamber of Commerce or Rotary International chapter. 2) “Structured” networking clubs –
  • Twitter Tip # 1: How to Get More Quality Traffic and Recurring Hits With a Professional Looking Profile... - Twitter Tip # 1: How to Get More Quality Traffic and Recurring Hits With a Professional Looking Profile... The one key element people seem to overlook with any method they use to bring traffic and recurring visitors to their website is professionalism.
  • How To Market Your Professional Service Business Using Social Media - In recent years, Social Media has become an effective way to promote your professional service business. Building a brand has never been easy, but it is vital for the long term success of your business. Accounting, marketing and management consulting professionals must establish a brand of trust and professionalism to succeed. Mass marketing techniques are generally too costly or do not effectively reach the targeted decision makers. In the past, effective marketing options for professional service firms were limited to referrals, writing journal articles and networking at professional association meetings. These options are still used but the limited audience makes it difficult to reach new clients.
  • Schmooze With Power Players - Climbing the corporate ladder is tough and requires knowing the right people. Have you ever noticed that the guy/gal that gets promoted is well known and liked? In the past, if you wanted to rise to the level of corporate executive (CFO, Controller, Marketing Director, Marketing Vice President, etc.) you were required to: 1. Spend countless hours working after hours to get noticed by the boss, or 2. Spend $200,000 on an Ivy League education, or 3. Purchase a $12,000 annual membership to the local country club, or 4. Marry the boss daughter/son Luckily, talented individuals are hard to find.
  • An Exercise in Patience and Perseverance - When I first started working with Chris Hutcherson we didn't know anything about each other. We had "met" on LinkedIn.com. As usual, I was recruiting for an MLM I was in at that time. In the process of that recruiting, we started talking about network marketing general.
  • Social Networking as Part of Relationship Marketing - If you're doing business in the eCommerce universe, it's vital to build a strong network of relationships with your clients.
  • Social Networking: Market to the Whole World and Watch Your Revenue Skyrocket - With the advent of Web 2.0 came the ability to communicate with people from all over the world in more ways than anyone ever thought possible. It is absolutely amazing how anyone can now connect with anyone else on the internet. Your Average Joe is connecting and communicating with famous people and millionaires. Have you ever wanted to ask George Bush a question? The internet makes it so easy.
  • How to make yourself recession-proof - I spoke to a friend the other day who said she was worried about her job security. Her company's performance over the last twelve months had not been too good and now, with the economic downturn, she was worried that there might be lay-offs. What can you do in times like these if you have similar fears?
  • Social Marketing With Twitter - A Traffic Experiment - In this article I want to share my experience with Twitter. I love to explore new fields and I was wondering how good is the social marketing that people are trying to do.
  • Online Social Networking for Doctors - The Power of Social Networking is becoming more and more visible in many areas of our society, and not necessarily for its good functions. Unfortunately, too often in the news when we hear about social networking, often we're hearing about somebody being questioned for illegal or unethical conduct. Doctor, you need to know that if you engage in social networking deliberately, you can use it to your advantage. This is also one reason why we have established our membership site to allow various degrees of interaction with our members.
  • The Feel Of The Web - Have you noticed how the feel of the web is changing?
  • Document Archiving — Storing & Organizing for Later Retrieval - Do you even archive your documents, or do they just sit out there in "etherland" on somebody's hard drive where nobody knows where it is at? You know your mind is a steel trap, but you've seen it get a little rusty when it comes to remembering some of the bizarre things you've named your files. When it's time for a document to leave daily use and go into document archiving do you have a moment of uncertainty?
  • Want to Find and Contact Recruiters? Try These 5 Techniques - If you're conducting an active job hunt, you're probably aware that working with a recruiter can be an effective method for your search. However, finding a recruiter that specializes in your field can be a daunting prospect. Where should you look? How do you know what to expect? And what precisely should you be prepared to provide? Finding and effectively collaborating with recruiters is mostly a matter of sharpening your networking skills (which is a good idea during any phase of a job search!). Read on for some ways to expand your options and locate key professional recruiting contacts that may also be looking for YOUR expertise: 1 - Avail yourself of professional organizations in your industry.
  • Your Presence on Social Networks - Five SImple Steps to Success - There is no question that social network marketing is not only here to stay but more than likely a moving force in marketing in general. Sometimes getting started with something new can become a very daunting task so I thought it would be advantageous to write a brief article on making this event a bit more user friendly.
  • Quick Tips to Get Started Using Twitter for Your Job Search - Do you Tweet? If not, maybe you should. Perhaps it would be misleading to say that as a job searcher you MUST be on Twitter, LinkedIn, Facebook, or other social and business networking sites.
  • Online Video Marketing, How-To Style - Smart companies with an online presence already know that providing consumers and clients useful information, whether it directly relates to their products or services or not, is what captures attention. This is the key to internet marketing. E-newsletters have become more generalized in the scope of their information and often include how-to information.
  • Top 7 Ways to Use Social Networking as Part of Your Marketing Plan - Social networking is more than just a craze; it's revolutionizing the way businesses market to the whole world. Social networks have been around for several years now, but many people are still just getting started as they realize the potential.
  • How to Build an Impressive Social Networking Presence, Beginning with Facebook - Professional and social networking sites like LinkedIn, MySpace, Facebook, and Squidoo are effective outlets for finding new readers, but it is easy to find your message spread thin if you don't choose the right strategy. Many businesses settle for sparse profiles on various sites, never discovering the other powerful marketing tools many of these social networking platforms have to offer—most of them for free. To avoid the scattershot approach, choose one or two social networking sites that fit your business well and invest the time to maximize your presence in them. Let's explore what that might look like if Facebook is one of your choices. Prepare your best information before you start.
  • Internet Marketing a Good Business - Face book isn't exactly the be-all, end-all for small business internet marketing, but it sure doesn't hurt to start using it. Why? Because social networking sites like mySpace and Facebook are the models for the internet marketing of the future. Once consumers get used to using social networking sites, they will be prepared for personalized business networking. Imagine that you are handling internet marketing for a small business.
  • How to Boost Your Resume - As technology and the web evolves, resumes evolve as well, moving more towards profiles on sites like LinkedIn with resumes that are preformatted, personal sites and bios that are narrative.
  • What in the World is It? - Have you heard of the word microblogyet? Chances are, you will...soon. Microblogging is the erstwhile form of talking on the telephone, of reading celebrity gossip, of sending e-mails, and of constantly changing Facebook status. Microblogging is changing the way we live.
  • Chat To Text & Your Business - While I probably stay more connected than a lot of people, I can honestly say that I meet people that probably text, tweet, talk and blog in their sleep.
  • 7 Keys to Business Networking Growth - Referral networking in business is not going away. No matter how high-tech, plugged in, or globalized the world becomes, networking will be around forever. You need networking, and you need it to work for you. But as consumers, clients, customers, and executives all realize the power and usefulness of networking you are faced with the difficulty of discriminating how, when, why, and how much networking you should be doing. For example, if you joined every networking web site there was, you could make a full time job of just filling out web forms. Or, if you attended every networking function in your industry, you would do nothing but eat, drink, and mingle.
  • 7 Social Networking Websites Your Business Should Be Involved In - Social networking for businesses offers a couple of major advantages. Not only does it help you build a list of contacts and leads directly through the site, but it can also help to build your search engine link profile, ultimately giving you greater search engine results and an increased level of search engine traffic. Because social networking is one of the biggest phenomenon to hit the Internet there are many sites that you can use to promote your business and becoming an active and useful member of these communities will help to increase exposure for your website and business. 1 - LinkedIn LinkedIn is a social networking site geared solely towards professionals and businesses.
  • Network Your Way To Your New Job - Using Three Easy Techniques - Networking is the new buzz word – it’s everywhere these days. It used to be known by catch phrases like, “It’s not what you know – but who you know” or being part of “The Good Ol’ Boys Club”.
  • Using Social Media to Manage Your Own PR Campaign - Business owners can be the best PR managers. Using social media and the Internet as a distribution platform you can match the results of even the best PR agency. However, the amateur marketer can need a little help learning the short-cuts to early success. If you want real PR and branding results here are some great first steps: 1. Set-up your PR and Branding Platform. Start small and focused. This platform is going to be where you drive people to learn more about your business, products, and services.
  • Social Media and Relationships - Why Relationships Matter Whenever you read anything pertaining to social media, youll read about relationships. On Facebook you can only invite your friends. LinkedIn will not allow you to connect with people you do not know. Twitter gives you more freedom; you can follow anyone you want, but they may not follow you back. Its all about building and sustaining relationships. Chris Brogan, one guru of social media and an avid blogger, posted a blog where he criticized people on Twitter for trying to sell you on their products before they know you.

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